Executive Development Programme in Service Design Principles: Data-Driven
-- ViewingNowThe Executive Development Programme in Service Design Principles: Data-Driven certificate course is a comprehensive programme designed to meet the growing industry demand for professionals with a deep understanding of service design principles and data-driven decision-making. This course emphasizes the importance of using data to inform service design decisions and create exceptional customer experiences.
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• Service Design Thinking: Understanding the customer journey, empathy mapping, and prototyping service experiences.
• Data Analysis for Service Design: Leveraging data to identify customer needs, pain points, and opportunities for improvement.
• User Research Methods: Conducting interviews, surveys, and usability tests to gather insights about customer behavior and preferences.
• Designing for Customer Experience (CX): Creating seamless and engaging experiences across all touchpoints, from digital to physical.
• Data-Driven Service Innovation: Using data and analytics to drive innovation in service design, with a focus on creating new revenue streams and improving operational efficiency.
• Service Blueprinting: Visualizing the service delivery process to identify areas for improvement and optimization.
• Agile Service Design: Applying agile methodologies to service design projects, with a focus on iterative development and continuous improvement.
• Service Design Metrics: Defining and measuring key performance indicators (KPIs) for service design projects, with a focus on customer satisfaction, loyalty, and advocacy.
• Change Management in Service Design: Managing organizational change and stakeholder expectations during service design projects.
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