Executive Development Programme in Pricing Strategies for Sales: Connected Systems
-- ViewingNowThe Executive Development Programme in Pricing Strategies for Sales: Connected Systems is a certificate course designed to empower sales professionals with the essential skills to create effective pricing strategies. This programme highlights the importance of pricing in today's competitive market, addressing industry demand for experts who can optimize revenue and profitability.
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⢠Fundamentals of Pricing Strategies: Understanding the basics of pricing, including cost-plus pricing, value-based pricing, and competitive pricing.
⢠Psychology of Pricing: Exploring the human factors that influence purchasing decisions and how to use them to optimize pricing strategies.
⢠Pricing Analytics: Learning how to use data and analytics to make informed pricing decisions, including segmentation, positioning, and price elasticity.
⢠Pricing for Product Mix: Understanding how to price multiple products or services to maximize revenue and profit.
⢠Dynamic Pricing Strategies: Examining the use of real-time data and algorithms to adjust prices in response to changing market conditions.
⢠Pricing in E-commerce: Exploring the unique challenges and opportunities of pricing in online sales channels, including marketplaces, subscriptions, and digital goods.
⢠Pricing for International Markets: Understanding how to adapt pricing strategies for different currencies, cultures, and regulations.
⢠Pricing and Sales Alignment: Developing strategies for aligning sales and pricing teams to ensure consistent execution and messaging.
⢠Pricing Governance and Compliance: Establishing policies and procedures to ensure adherence to legal and ethical pricing standards.
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