Certificate in Digital Sales Transformation Strategies
-- ViewingNowThe Certificate in Digital Sales Transformation Strategies course is a comprehensive program designed to equip learners with the essential skills needed to thrive in today's digital sales landscape. This course is critical for professionals who want to stay ahead of the curve and drive sales success for their organizations.
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Here are the essential units for a Certificate in Digital Sales Transformation Strategies:
• Digital Sales Transformation: Understanding the key drivers and benefits of digital sales transformation and the role of sales leaders in enabling successful transformations.
• Sales Technology and Tools: Overview of the various sales technologies and tools available for digital sales transformation, including CRM systems, marketing automation, sales enablement platforms, and analytics tools.
• Social Selling: Strategies for leveraging social media for sales, including building a personal brand, engaging with prospects, and nurturing relationships.
• Data-Driven Sales: Using data and analytics to drive sales performance, including measuring and tracking key performance indicators (KPIs), analyzing customer data, and using predictive analytics to forecast sales.
• Sales Enablement: Creating a sales enablement strategy to support digital sales transformation, including training and development, content creation, and collaboration between sales and marketing.
• Digital Marketing for Sales: Understanding the role of digital marketing in sales, including inbound marketing, content marketing, email marketing, and search engine optimization (SEO).
• Sales Process Automation: Automating manual sales tasks and processes, including lead generation, lead qualification, and sales forecasting, to improve sales efficiency and productivity.
• Change Management: Managing change and resistance to change during a digital sales transformation, including communication strategies, training and development, and measuring adoption and success.
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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- TwoThreeHoursPerWeek
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