Executive Development Programme in Sales Prospecting: Lead Generation Tactics

Name: Executive Development Programme in Sales Prospecting: Lead Generation Tactics
Price: 149 GBP
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The Executive Development Programme in Sales Prospecting: Lead Generation Tactics is a certificate course designed to equip learners with essential skills for career advancement in sales and marketing. This programme emphasizes the importance of effective sales prospecting and lead generation tactics in today's competitive business landscape.

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AboutThisCourse

With the ever-evolving demands of the industry, this course is highly relevant and in demand, providing learners with the latest techniques and strategies to identify and engage potential customers. Through this programme, learners will gain a comprehensive understanding of the sales prospecting process, lead qualification, and the use of various prospecting tools and techniques. By completing this course, learners will be able to develop and implement effective sales prospecting strategies, generate high-quality leads, and build long-lasting relationships with potential customers. This will not only enhance their career prospects but also contribute to the overall success of their organization.

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CourseDetails

• Understanding Sales Prospecting: An Overview
• Identifying Target Markets: Segmentation and Positioning
• Lead Generation Strategies: Inbound and Outbound Techniques
• Harnessing the Power of Social Media for Lead Generation
• Creating Compelling Content for Sales Prospecting
• Utilizing Marketing Automation Tools for Lead Nurturing
• Mastering Sales Prospecting Fundamentals: Research, Outreach, and Follow-up
• Effective Communication Skills for Sales Prospecting
• Measuring Success: KPIs and Metrics for Sales Prospecting
• Continuous Improvement: Best Practices and Trends in Sales Prospecting

CareerPath

Executive Development Programme - Sales Prospecting: Lead Generation Tactics In this interactive 3D pie chart, we present the most in-demand sales prospecting roles in the UK, highlighting the diverse job market trends and skill demands. 1. Sales Development Representative (SDR): 35% of the sales prospecting roles fall under this category. SDRs are responsible for generating new business opportunities and developing lead generation strategies. 2. Business Development Manager (BDM): Representing 25% of the market, BDMs focus on identifying and pursuing new business opportunities, fostering relationships, and driving revenue growth. 3. Account Manager (AM): With a 20% share, Account Managers maintain and expand existing customer relationships, ensuring customer satisfaction and driving sales expansion. 4. Sales Director: 15% of the roles are dedicated to leading sales teams, setting sales targets, and implementing sales strategies to achieve organizational objectives. 5. Sales Engineer: Completing the list, 5% of the sales prospecting roles require technical expertise to support sales efforts, demonstrate product value, and provide tailored solutions for customers' needs. As the UK job market continues to evolve, understanding these sales prospecting roles and their respective demands can help professionals and organizations make informed decisions about their career paths and recruitment strategies.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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FastTrack GBP £149

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ThreeFourHoursPerWeek
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StandardMode GBP £99

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN SALES PROSPECTING: LEAD GENERATION TACTICS

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UK School of Management (UKSM)

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05 May 2025

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